Understand the definition of news and the difference between news that
is interesting and news that impacts our lives such as the price of gas.
What is the difference between hard news and soft news?
Know what the five W's are and why most leads are What leads. Know the
characteristics of news such as timeliness, proximity, consequence,
uniqueness, conflict and prominence.
Which one of the W's are rarely known for a news story and why?
Understand the role of a lead to summarize the news and capture the reader's interest.
Know the differences between the different types of lead outlined in the
textbook such as the summary lead, anecdotal lead, direct-address,
wordplay lead, etc.
Know the basics of the inverted pyramid and why it is still the basis for media writing today more than 100 years after journalists started using it. How is the inverted pyramid applied to newswriting by a reporter?
Know some basic characteristics of good writing such as using strong verbs, being concise, writing news from the reader's perspective (don't just report, explain) and move attributions to the end of the sentence.
Know some basic characteristics of bad writing to avoid such as cliches, when leads, question leads and quote leads, passive voice of the verb, etc.
What does "bury the lead" mean?
Know why good reporters are like good teachers
Know the following terms: editorializing, attribution, objectivity, nut graph.
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